Ecaterina Cotelea
Motherhood & family creator · UGC

Real family moments that keep going viral

I'm Ecaterina, a mom of a toddler and expecting our baby girl in January 2027. I create warm, aesthetic videos in our real family home, with products woven naturally into everyday routines. Now booking newborn-stage partnerships.

Work with me Media kit (PDF)
Based in CanadaWorking with brands across Canada & the US
Ecaterina baking with her toddler son in matching holiday pajamas
10.6Mviews on one native Momcozy ad
17M views in a single month across Instagram, Facebook, TikTok and YouTube
11.7Mviews in the last 90 daysInstagram + Facebook 10.1M · TikTok 1.1M · YouTube 0.5M
3.3Munique viewerslast 90 days, Instagram + Facebook
597Kinteractionslikes, comments, shares and saves in 90 days
10Reels past 1M viewsInstagram + Facebook
Audience73.6% women
Core age25–34
Top countryCanada
New audiences95% of views

Data as of November 2026.

Work

Videos that keep going viral

10.6MMomcozy native ad ↗ 5.9MInstagram Reel ↗ 4.5MInstagram Reel ↗ 3.2MInstagram Reel ↗ 2.2MInstagram Reel ↗ 1.7MInstagram Reel ↗ 1.3MReel · Nov 2026 ↗ 1.2MInstagram Reel ↗

Views per Reel, Instagram plus its Facebook cross post. Tap a tile to watch.

UGC

UGC that feels like real life

Mom of a toddler, expecting baby #2, and a beauty professional for over 10 years. I make videos your brand can post on its own channels and run as ads, filmed in a real family home.

Formats
  • Unboxing & first impressions honest reaction on camera
  • Day in the life your product in our real routine
  • Problem → solution the mom moment it fixes
  • Review to camera talking head testimonial
  • How to setup, use, tips
  • Ad hooks several openings for testing
Categories

Baby & toddler gear · Feeding & sleep · Toys & learning · Pregnancy & postpartum · Home & family · Beauty & nails

Delivered

Vertical 9:16 · edited video plus raw files · versions with and without captions and music · 3 hook options on request

Toddler at the kitchen counter in a Momcozy toddler towerMomcozyNative ad · 10.6M views ↗ Konny Baby toddler clothing in a fall ReelKonny BabyToddler clothing ↗ Thyseed baby bottle shown in handThyseedProduct demo ↗ More samples on requestRaw files and hook variations included
01BriefYou send the product and goals.
02ScriptHooks and outline for your approval.
03Film & editShot and edited in house.
04DeliveryWithin 7 days of receiving the product.
Brands

Brands in my content

LOVEVERY · VICI · Momcozy · Konny Baby · Momanda · Élhée · Artistry · Thyseed · Petit Lem · Deux par Deux · Holy Pals · nēmah and more

Results for brands
10.6M viewson a native Momcozy toddler tower Reel, my most watched video.
≈20 salesin the first week through my code ECATERINA for Konny Baby (Oct 2026).
Contact

Let's create together

Tell me about your product and your campaign. I reply within 24 hours with ideas and a quote.

collabs@ecaterinacotelea.com
Instagram ↗ TikTok ↗ YouTube ↗
Media kit (PDF)